About Us


Alva and paul pic trans.png

Alva and Paul founded Perform in 2018 launching the first event in 2019. They have always had a passion for the performing arts and wanted to create a space to allow Irish performers and educators to showcase their talent and to network with others. Over the years, their work in the arts arena has allowed them to build relationships and friendships with talented professionals across all areas:  production, lighting, sound, the arts etc.  This has enabled them to form a talented team producing a high quality and professional event.

Alva and Paul attribute Perform’s success to a lot of hard work, an incredibly dedicated and supportive team; and of course the amazing performers and teachers without which it wouldn’t be possible.


Alva O'Loughlin Kennedy, Co-Founder | Creative Director

Alva has been singing since she was a child, completing her first professional recording of two albums by the age of 11. Alva’s singing career has included working with Westlife, Sinead O’Connor, Finbarr Wright and more. She has performed on television and major venues nationwide. She completed her own nationwide tour ‘Go Light Your World’ to launch her album of the same title. Alva has also worked behind the scenes in stage management, sound design, direction and production.

aolk pic.jpg

Alongside her musical career, Alva holds a Diploma in Marketing and Spanish and a Diploma in Customer Service Management. She is also trained in Six Sigma Lean Management and process improvement. She has worked with both start-ups and large blue-chip organisations including Dell and Microsoft. She has received awards for her work in Customer Service Management and has a extensive skills in operations management. During the pandemic Alva took a contract position as Communications Manager in UCD, for the Institute of Food and Health and Food for Health Ireland.


While working on Perform Alva teaches singing, manages an acapella group and is usually working on at least 2 other projects!

Paul O'Loughlin Kennedy, Co-Founder | Producer

polk pic.jpg

Although Paul has performed in plays and musicals on stage, he is happiest behind-the-scenes. He has worked on both amateur and professional productions in Ireland and the UK, winning him awards for his Stage Management.

After studying computer science in UCD, Paul embarked on an entrepreneurial journey. He has extensive experience in start-ups and managing companies, holding CEO and COO roles. His career has included working locally and internationally, in exhibition sales and management, event management and production.

The years that Paul has spent working in the USA has provided additional skills and inspiration which he brings to the Perform event.. As well as working on Perform, Paul travels between Ireland and the USA working on other projects.